Project Details
Overview
La Finestra, a high-end women’s fashion retailer in Olavarría, needed a digital presence from scratch. Since 2012, I have led their social media, website development, and branding strategies. Managing a team, I ensure cohesive online and offline branding, oversee Google profile updates, and run targeted ad campaigns to boost customer engagement and sales.
Objectives
- Manage and refine social media strategy with a dedicated team
- Develop and maintain the brand’s website, including three full redesigns
- Align store window displays with digital branding
- Plan and execute digital marketing campaigns when needed
Category
Social Media Management, Web Developement, PM
industry
Fashion Retail
Client
La Finestra
Year
2012-2025
